Vegetables for All Evaluation Kenya
NCT05992376 · Status: COMPLETED · Phase: NA · Type: INTERVENTIONAL · Enrollment: 4213
Last updated 2026-04-23
Summary
Global Alliance for Improved Nutrition (GAIN)'s "Vegetables for All" program in Kenya seeks to improve consumption of healthy foods by improving supply, increasing demand, and improving the enabling environment for different vegetables by operating at multiple levels - individuals, households, markets, producers, and policies. RTI and local partners propose to conduct impact and process evaluations of GAIN's program tailored to the theory of change. The evaluation will include a mix of quantitative and qualitative methods and will be guided by the RE-AIM (reach, effectiveness, adoption, implementation, and maintenance) evaluation framework.
Conditions
- Vegetable Consumption
Interventions
- BEHAVIORAL
-
Food system and demand generation
The Vegetables for All program will create FitFood Zones (FFZs) in low-income estates in urban and peri-urban areas with a minimum of 1,000 households and 10 mama mbogas. FFZs are the last mile/point of purchase for delivering a variety of fresh, safe, and accessible vegetables to BoP households. The program will support mama mbogas to source vegetables from Good Agricultural Practices (GAP)-compliant suppliers, support the uptake of digital solutions for mama mbogas to access vegetables, create business-to-business mentorship opportunities, and support county governments to improve market infrastructure. To encourage BoP parents of children 3-11 years to buy and consume more vegetables, the program will include a demand generation component. This will be implemented through a communication campaign, including above-the-line (ATL) activities (mass media such as radio and television), below-the-line (BTL) activities (market activations and others), and FFZ branding.
Sponsors & Collaborators
-
Kula Vyema Centre of Food Economics
collaborator UNKNOWN -
Jomo Kenyatta University of Agriculture and Technology (JKUAT)
collaborator UNKNOWN -
RTI International
lead OTHER
Principal Investigators
-
Simon Kimenju, PhD, MSc · Kula Vyema Centre of Food Economics
Study Design
- Allocation
- NON_RANDOMIZED
- Purpose
- OTHER
- Masking
- NONE
- Model
- PARALLEL
Eligibility
- Min Age
- 18 Years
- Sex
- ALL
- Healthy Volunteers
- Yes
Timeline & Regulatory
- Start
- 2023-11-20
- Primary Completion
- 2026-01-15
- Completion
- 2026-01-15
Countries
- Kenya
Study Locations
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