Ultraprocessed Foods in Colombia
NCT07528443 · Status: NOT_YET_RECRUITING · Phase: NA · Type: INTERVENTIONAL · Enrollment: 1960
Last updated 2026-04-14
Summary
The study seeks to examine how characters on packaging and warning labels affect purchase intentions and risk perception among children aged 12 to 17 in Colombia and, examine whether characters' presence weakens or reduces the perceived message effectiveness of the warning labels' impact. This will be a 2x2 between-subjects experiment manipulating presence or absence of characters and presence or absence of warning labels. Participants will be randomly assigned to 1 of 4 conditions in an online survey programmed in Qualtrics.
Conditions
Interventions
- BEHAVIORAL
-
Warning label
Participants will view images of three products containing octagonal warning labels.
- BEHAVIORAL
-
Barcode control label
Participants will view images of three products containing Barcode control label.
- BEHAVIORAL
-
Character
Participants will view images of three products containing characters.
- BEHAVIORAL
-
Without character
Participants will view images of three products without characters.
Sponsors & Collaborators
-
The Bloomberg Family Foundation, Inc.
collaborator OTHER -
Pontificia Universidad Javeriana
collaborator OTHER -
University of North Carolina, Chapel Hill
lead OTHER
Principal Investigators
-
Maria Parra-Murillo · University of North Carolina, Chapel Hill
-
Marissa Hall, PhD · University of North Carolina, Chapel Hill
Study Design
- Allocation
- RANDOMIZED
- Purpose
- PREVENTION
- Masking
- NONE
- Model
- FACTORIAL
Eligibility
- Min Age
- 12 Years
- Max Age
- 17 Years
- Sex
- ALL
- Healthy Volunteers
- Yes
Timeline & Regulatory
- Start
- 2026-05-01
- Primary Completion
- 2026-09-30
- Completion
- 2026-09-30
Countries
- Colombia
Study Locations
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