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SEP and the Impact of Price on Food Selection in a Simulated Food Delivery App

NCT06468501 · Status: COMPLETED · Phase: NA · Type: INTERVENTIONAL · Enrollment: 3464

Last updated 2025-01-28

No results posted yet for this study

Summary

The goal of this randomised controlled trial is to compare taxation with subsidies to encourage healthier food choices in the out-of-home food sector. Participants will be asked to make hypothetical food choices in an online simulation study of a delivery app. Participants will be randomised into four different intervention groups:

1. Price reduction (10%) on healthier foods
2. Price increase (10%) to less healthy foods
3. A combination of price reduction to healthier foods and price increase to less healthy foods
4. Existing price structure (i.e. control group)

The investigators will further examine effectiveness of these fiscal policies on healthy eating by socioeconomic position to understand whether these policies are equitable.

Conditions

  • Food Selection
  • Healthy Eating
  • Eating Behavior

Interventions

BEHAVIORAL

Price reduction on healthier foods

Price reduction (10%) on healthier foods based on the UK NPM

BEHAVIORAL

Price increase to less healthy foods

Price increase (10%) on less healthy foods based on the UK NPM

BEHAVIORAL

Combination of price reduction on healthier foods and price increase on less healthy foods

Combination of price reduction (10%) on healthier foods based on the UK NPM and price increase (10%) on less healthy foods based on the UK NPM

BEHAVIORAL

Control

Existing price structure

Sponsors & Collaborators

  • University of Liverpool

    lead OTHER

Principal Investigators

  • Eric Robinson, PhD · University of Liverpool

Study Design

Allocation
RANDOMIZED
Purpose
PREVENTION
Masking
DOUBLE
Model
PARALLEL

Eligibility

Min Age
18 Years
Sex
ALL
Healthy Volunteers
Yes

Timeline & Regulatory

Start
2024-07-01
Primary Completion
2024-08-31
Completion
2024-08-31

Countries

  • United Kingdom

Study Locations

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Read the full study record

This page highlights key information. For complete eligibility criteria, study locations, investigator contacts, and the full protocol, visit the original record on ClinicalTrials.gov.

View NCT06468501 on ClinicalTrials.gov