MedTrace Logo

Evaluation of Emails Promoting Mail-order Pharmacy

NCT04587063 · Status: COMPLETED · Phase: NA · Type: INTERVENTIONAL · Enrollment: 5266

Last updated 2020-10-27

No results posted yet for this study

Summary

In this evaluation, four versions of emails will be sent to eligible health plan members who are not currently enrolled in the health system's mail-order pharmacy. A control group will not receive any communication. The researchers hypothesize that the use of content informed by behavioral nudge theory in the emails should lead to increased enrollment in the health system's mail-order pharmacy.

Conditions

  • Health Care Utilization

Interventions

BEHAVIORAL

Fear Appeals

Email

BEHAVIORAL

Message about Future Healthcare Costs

Email

BEHAVIORAL

Endorsement from a Doctor

Email

BEHAVIORAL

Comparison Table

Email

BEHAVIORAL

Highlighting Cost Savings and Convenience

Email

Sponsors & Collaborators

  • Geisinger Clinic

    lead OTHER

Principal Investigators

  • Amir Goren, PhD · Geisinger Clinic

Study Design

Allocation
RANDOMIZED
Purpose
HEALTH_SERVICES_RESEARCH
Masking
DOUBLE
Model
FACTORIAL

Eligibility

Min Age
18 Years
Sex
ALL
Healthy Volunteers
Yes

Timeline & Regulatory

Start
2020-10-13
Primary Completion
2020-10-20
Completion
2020-10-20

Countries

  • United States

Study Locations

More Related Trials

Read the full study record

This page highlights key information. For complete eligibility criteria, study locations, investigator contacts, and the full protocol, visit the original record on ClinicalTrials.gov.

View NCT04587063 on ClinicalTrials.gov