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Trial on the Effect of E-cigarette Advertising on Cigarette Perceptions in Adolescents

NCT03786042 · Status: COMPLETED · Phase: NA · Type: INTERVENTIONAL · Enrollment: 139

Last updated 2025-09-26

Study results available
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Summary

This research aims to investigate how exposure to advertising for Electronic Nicotine Delivery Systems (commonly called e-cigarettes) may lead to combustible smoking initiation in adolescents.

Conditions

  • Attentional Bias
  • Smoking Cues
  • Positive Perceptions About Cigarette Smoking
  • Social Norms
  • Smoking Susceptibility

Interventions

BEHAVIORAL

E-cigarette ad exposure

Participants view a series of e-cigarette TV commercials

OTHER

non e-cigarette TV commercials

Participants view a series of non e-cigarette TV commercials

Sponsors & Collaborators

  • National Cancer Institute (NCI)

    collaborator NIH

  • Dartmouth College

    collaborator OTHER

  • Trustees of Dartmouth College

    lead OTHER

Principal Investigators

  • James Sargent, MD · Geisel School of Medicine at Dartmouth College

  • Diane Gilbert-Diamond, ScD · Geisel School of Medicine at Dartmouth College

Study Design

Allocation
RANDOMIZED
Purpose
PREVENTION
Masking
SINGLE
Model
FACTORIAL

Eligibility

Min Age
14 Years
Max Age
17 Years
Sex
ALL
Healthy Volunteers
No

Timeline & Regulatory

Start
2019-02-04
Primary Completion
2021-12-09
Completion
2021-12-09

Countries

  • United States

Study Locations

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Read the full study record

This page highlights key information. For complete eligibility criteria, study locations, investigator contacts, and the full protocol, visit the original record on ClinicalTrials.gov.

View NCT03786042 on ClinicalTrials.gov