The Causal Impact of Online Social Media on Physical Activity: A Randomized Controlled Trial
NCT02267369 · Status: COMPLETED · Phase: NA · Type: INTERVENTIONAL · Enrollment: 217
Last updated 2014-10-17
Summary
The overall objective of this research is to collect data for understanding whether messages in online environments impact fitness attitudes and behaviors. In particular, the study aims to experimentally examine what features of online social media - promotional messaging or peer networks - impact offline fitness measures (such fitness workshop enrollment and self-reported physical activity level). The study partners with an existing fitness program at a large northeastern university, which provides a 13-week fitness program for graduate and professional students at the university. The program begins with a university-run eligibility assessment of specific fitness measures for all participants, who win prizes for improvements in program participation and health behavior outcomes. The fitness program consists of semester-long series of workshops offered through the university's recreation department. The randomized trial constructs an online social media platform for the fitness program that provides a way to send either promotion health messages or messages about peer activities to the online community.
Conditions
- Physical Activity
Interventions
- BEHAVIORAL
-
Media-assisted fitness program
Participants can register workshops online, track program participation, and receive promotional health messages online.
- BEHAVIORAL
-
Social network-assisted fitness program
Participants can register workshops online and track program participation. Participants are put into anonymous online social networks and receive real-time activity updates from 4-6 peers.
- BEHAVIORAL
-
Basic fitness program
Participants can register workshops online and track program participation.
Sponsors & Collaborators
- lead OTHER
Principal Investigators
-
Damon M. Centola, Ph.D · Annenberg School for Communication, University of Pennsylvania
Study Design
- Allocation
- RANDOMIZED
- Purpose
- BASIC_SCIENCE
- Masking
- DOUBLE
- Model
- PARALLEL
Eligibility
- Sex
- ALL
- Healthy Volunteers
- Yes
Timeline & Regulatory
- Start
- 2014-01-31
- Primary Completion
- 2014-05-31
- Completion
- 2014-05-31
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