UNC Tobacco Convenience Store
NCT07458607 · Status: RECRUITING · Phase: NA · Type: INTERVENTIONAL · Enrollment: 1185
Last updated 2026-04-27
Summary
The main purpose of this trial is to evaluate the impact of a menthol cigarette ban accompanied by a quit smoking campaign on tobacco purchasing behavior. Investigators will conduct a randomized clinical trial with \~1,185 US adults (ages 21+ years) who currently smoke menthol cigarettes.
Conditions
- Health Behavior
Interventions
- BEHAVIORAL
-
Menthol ban + campaign
Menthol cigarettes and flavored little cigars and cigarillos will not be available for purchase in the store. Participants will receive quit smoking campaign ads via text message. These ads will also be displayed inside the store during the shopping tasks.
- BEHAVIORAL
-
Menthol ban
Menthol cigarettes and flavored little cigars and cigarillos will not be available for purchase in the store. Participants will receive control ads about a neutral topic (i.e., password security) via text message. These ads will also be displayed inside the store during the shopping tasks.
- BEHAVIORAL
-
Control
Menthol cigarettes and flavored little cigars and cigarillos will be available for purchase in the store. Participants will receive control ads about a neutral topic (i.e., password security) via text message. These ads will also be displayed inside the store during the shopping tasks.
Sponsors & Collaborators
-
National Institute on Drug Abuse (NIDA)
collaborator NIH -
Food and Drug Administration (FDA)
collaborator FED -
University of North Carolina, Chapel Hill
lead OTHER
Principal Investigators
-
Marissa G. Hall, PhD · University of North Carolina, Chapel Hill
Study Design
- Allocation
- RANDOMIZED
- Purpose
- PREVENTION
- Masking
- NONE
- Model
- PARALLEL
Eligibility
- Min Age
- 21 Years
- Sex
- ALL
- Healthy Volunteers
- No
Timeline & Regulatory
- Start
- 2026-04-20
- Primary Completion
- 2028-04-30
- Completion
- 2028-04-30
Countries
- United States
Study Locations
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