Evaluating Online Messages About Colon Cancer Screening
NCT06134089 · Status: COMPLETED · Type: OBSERVATIONAL · Enrollment: 2210
Last updated 2025-10-17
Summary
The goal of the study is to determine, using a choice-based approach, what messages (pulled from various online sites) people find more and less persuasive and shareable on the topic of colorectal cancer screening. As a secondary goal, the study is interested how various information behaviors, such as people's self-reported seeking of health information and encountering of health information, demographic variables, individual difference variables, and message exposure associate with their intentions to adhere to recommended colorectal cancer screening guidelines from the National Cancer Institute. The study is interested at differences specifically among Black and White Americans of recommended screening age (45-74).
Conditions
- Colonic Cancer
Interventions
- BEHAVIORAL
-
Perceived Effectiveness Prompt
Participants will assess pairs of messages with the prompt, "Which of the messages below is more likely to make you want to get screened for colorectal cancer? Participants will also be able to provide their own idea for a message rather than selecting a message from the pairs presented.
- BEHAVIORAL
-
Perceived Shareability Prompt
Participants will assess pairs of messages with the prompt, "Which of the messages below would you be more likely to share with your friends or family?" Participants will also be able to provide their own idea for a message rather than selecting a message from the pairs presented.
Sponsors & Collaborators
- lead OTHER
Principal Investigators
-
Andy J. King, PhD · Huntsman Cancer Institute/ University of Utah
Eligibility
- Min Age
- 45 Years
- Max Age
- 74 Years
- Sex
- ALL
- Healthy Volunteers
- Yes
Timeline & Regulatory
- Start
- 2023-12-05
- Primary Completion
- 2024-02-08
- Completion
- 2024-02-08
Countries
- United States
Study Locations
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