Impact of Positive Mental Vs. Physical Health Messaging on Motivation to Stop Smoking
NCT06762756 · Status: COMPLETED · Phase: NA · Type: INTERVENTIONAL · Enrollment: 631
Last updated 2025-01-09
Summary
This study tested whether positive messages on tobacco packaging about the mental health benefits of quitting smoking could help motivate people to stop smoking. It compared three types of labels: ones focusing on mental health benefits, ones focusing on physical health benefits, and blank labels.
The experiment involved 631 people who smoke who were randomly shown one of these label types on an online survey platform. Participants' motivation to quit smoking was measured before and after viewing the labels.
Conditions
- Smoking, Tobacco
Interventions
- BEHAVIORAL
-
Messages on tobacco packaging labels
The intervention was messages of the benefits of smoking cessation formatted as tobacco packaging labels with three conditions. Participants viewed the messages online. There were four messages in each condition. The intervention was informed by relevant patient and public groups.
Sponsors & Collaborators
-
Katherine Sawyer
lead OTHER
Principal Investigators
-
Gemma Taylor, PhD · University of Bath
Study Design
- Allocation
- RANDOMIZED
- Purpose
- OTHER
- Masking
- DOUBLE
- Model
- PARALLEL
Eligibility
- Min Age
- 18 Years
- Sex
- ALL
- Healthy Volunteers
- Yes
Timeline & Regulatory
- Start
- 2022-09-01
- Primary Completion
- 2023-02-28
- Completion
- 2023-02-28
Countries
- United Kingdom
Study Locations
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