Evaluation of a Mass Media Family Planning Campaign on the Uptake of Contraceptive Methods in Burkina Faso
NCT02714686 · Status: UNKNOWN · Phase: NA · Type: INTERVENTIONAL · Enrollment: 7515
Last updated 2016-09-02
Summary
In this experiment, the investigators will study the effect of a mass media family planning campaign on contraception related behavior. The study takes place in Burkina Faso, a country with an average of six children born to each woman, and a modern contraceptive prevalence rate (mCPR) estimated at 15% in 2010 at the national level, as per the Demographic Health Survey (DHS) 2010 report on Burkina Faso.
The aim of this study is to provide robust evidence on the efficiency and cost-effectiveness of an intense three-year mass media campaign focused on family planning. The campaign will diffuse messages about the financial and health benefits of family planning, and information on the different types, sources, advantages, and disadvantages of different contraceptive methods. The study will target women at the age of reproduction in rural areas of Burkina Faso to measure the effect of the intervention on total and modern contraceptive prevalence rates, perceptions of family planning, contraception-related behavior, and general gender norms.
Burkina Faso is an ideal place to evaluate the impact of a radio campaign because a high percentage of the rural population listens to local radio which is in the local language. Radio station areas are distinct because they target very local languages and their reach is limited by government decree, which allows for the implementation of a randomized control trial.
Conditions
- Contraception
- Family Characteristics
- Family Size, Desired
Interventions
- BEHAVIORAL
-
Radio Mass Media Family Planning Campaign
Short daily spots, weekly interactive shows, testimonies, and interviews with experts and community leaders on contraception and family planning
Sponsors & Collaborators
-
Innovations for Poverty Action
collaborator OTHER -
Development Media International
collaborator OTHER -
Abdul Latif Jameel Poverty Action Lab
lead OTHER
Principal Investigators
-
Rachel Glennerster, PhD · Abdul Latif Jameel Poverty Action Lab
-
Joanna Murray, PhD · Development Media International
-
Victor Pouliquen, M.A. · Abdul Latif Jameel Poverty Action Lab
Study Design
- Allocation
- RANDOMIZED
- Purpose
- PREVENTION
- Masking
- NONE
- Model
- PARALLEL
Eligibility
- Min Age
- 15 Years
- Max Age
- 49 Years
- Sex
- FEMALE
- Healthy Volunteers
- Yes
Timeline & Regulatory
- Start
- 2016-04-30
- Primary Completion
- 2019-05-31
- Completion
- 2019-05-31
Countries
- Burkina Faso
Study Locations
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