Trial Outcomes & Findings for Examining the Generality of Laboratory-based Findings and Their Moderators in the ITC Study (NCT NCT06456671)
NCT ID: NCT06456671
Last Updated: 2026-04-22
Results Overview
Participants completed purchasing trials in an Experimental Tobacco Marketplace (ETM) with cigarettes increasing in price. Other product prices in the ETM depend on the experimental condition. The degree to which other nicotine/tobacco products substitute for conventional cigarettes as a function of novel product (nicotine vaping products, heated tobacco products, nicotine pouch products) prices was assessed. Participants completed the ETM task under four within-subject conditions: Control: All products at market price NVP (Nicotine Vaping Products): E-cigarettes at 50% market price NPP (Nicotine Pouches): Nicotine pouches at 50% market price HTP (Heated Tobacco Products): HTPs at 50% market price Within each condition, cigarette prices ascended across 5 trials: Trial Cigarette Price Multiplier 1. 0.5x market price 2. 1.0x market price (reference) 3. 2.0x market price 4. 4.0x market price 5. 8.0x market price Proportion of the budget spent on cigarettes
Recruitment status
COMPLETED
Study phase
NA
Target enrollment
440 participants
Primary outcome timeframe
1 day
Results posted on
2026-04-22
Participant Flow
Participant milestones
| Measure |
Exclusive Cigarette Smokers
Exclusive cigarette smokers will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
Dual Cigarette/ Nicotine Vaping Product Users
Dual cigarette and nicotine vaping product users will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
|---|---|---|
|
Overall Study
STARTED
|
259
|
181
|
|
Overall Study
COMPLETED
|
259
|
181
|
|
Overall Study
NOT COMPLETED
|
0
|
0
|
Reasons for withdrawal
Withdrawal data not reported
Baseline Characteristics
Arms were summarized by country of data collection to match the results reported. Two participants had unknown values of age for Canada, one in each of the arms.
Baseline characteristics by cohort
| Measure |
Exclusive Cigarette Smokers
n=259 Participants
Exclusive cigarette smokers will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
Dual Cigarette/ Nicotine Vaping Product Users
n=181 Participants
Dual cigarette and nicotine vaping product users will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
Total
n=440 Participants
Total of all reporting groups
|
|---|---|---|---|
|
Age, Continuous
United States
|
52 years
STANDARD_DEVIATION 14 • n=87 Participants • Arms were summarized by country of data collection to match the results reported. Two participants had unknown values of age for Canada, one in each of the arms.
|
46 years
STANDARD_DEVIATION 13 • n=27 Participants • Arms were summarized by country of data collection to match the results reported. Two participants had unknown values of age for Canada, one in each of the arms.
|
51 years
STANDARD_DEVIATION 14 • n=114 Participants • Arms were summarized by country of data collection to match the results reported. Two participants had unknown values of age for Canada, one in each of the arms.
|
|
Age, Continuous
Canada
|
58 years
STANDARD_DEVIATION 12 • n=94 Participants • Arms were summarized by country of data collection to match the results reported. Two participants had unknown values of age for Canada, one in each of the arms.
|
43 years
STANDARD_DEVIATION 12 • n=76 Participants • Arms were summarized by country of data collection to match the results reported. Two participants had unknown values of age for Canada, one in each of the arms.
|
51 years
STANDARD_DEVIATION 14 • n=170 Participants • Arms were summarized by country of data collection to match the results reported. Two participants had unknown values of age for Canada, one in each of the arms.
|
|
Age, Continuous
United Kingdom
|
59 years
STANDARD_DEVIATION 13 • n=77 Participants • Arms were summarized by country of data collection to match the results reported. Two participants had unknown values of age for Canada, one in each of the arms.
|
46 years
STANDARD_DEVIATION 12 • n=77 Participants • Arms were summarized by country of data collection to match the results reported. Two participants had unknown values of age for Canada, one in each of the arms.
|
53 years
STANDARD_DEVIATION 14 • n=154 Participants • Arms were summarized by country of data collection to match the results reported. Two participants had unknown values of age for Canada, one in each of the arms.
|
|
Sex: Female, Male
United States · Female
|
46 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
12 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
58 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
|
Sex: Female, Male
United States · Male
|
41 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
15 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
56 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
|
Sex: Female, Male
Canada · Female
|
44 Participants
n=94 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
24 Participants
n=76 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
68 Participants
n=170 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
|
Sex: Female, Male
Canada · Male
|
50 Participants
n=94 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
52 Participants
n=76 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
102 Participants
n=170 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
|
Sex: Female, Male
United Kingdom · Female
|
44 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
26 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
70 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
|
Sex: Female, Male
United Kingdom · Male
|
33 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
51 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
84 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey. There were two participants from Canada with unknown information on sex on each arm.
|
|
Race/Ethnicity, Customized
United States · Non-white or non-english speaker
|
26 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
6 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
32 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Race/Ethnicity, Customized
United States · White or English speaker
|
61 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
21 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
82 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Race/Ethnicity, Customized
United States · Unknown
|
0 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Race/Ethnicity, Customized
Canada · Non-white or non-english speaker
|
7 Participants
n=95 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
29 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
36 Participants
n=172 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Race/Ethnicity, Customized
Canada · White or English speaker
|
87 Participants
n=95 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
47 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
134 Participants
n=172 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Race/Ethnicity, Customized
Canada · Unknown
|
1 Participants
n=95 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
1 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
2 Participants
n=172 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Race/Ethnicity, Customized
United Kingdom · Non-white or non-english speaker
|
5 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
8 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
13 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Race/Ethnicity, Customized
United Kingdom · White or English speaker
|
72 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
69 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
141 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Race/Ethnicity, Customized
United Kingdom · Unknown
|
0 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Region of Enrollment
United States
|
87 Participants
n=259 Participants
|
27 Participants
n=181 Participants
|
114 Participants
n=440 Participants
|
|
Region of Enrollment
Canada
|
95 Participants
n=259 Participants
|
77 Participants
n=181 Participants
|
172 Participants
n=440 Participants
|
|
Region of Enrollment
United Kingdom
|
77 Participants
n=259 Participants
|
77 Participants
n=181 Participants
|
154 Participants
n=440 Participants
|
|
Income
United States · Low
|
24 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
11 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
35 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Income
United States · Moderate
|
30 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
6 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
36 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Income
United States · High
|
33 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
10 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
43 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Income
United States · No answer
|
0 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Income
United States · Unknown
|
0 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Income
Canada · Low
|
24 Participants
n=95 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
15 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
39 Participants
n=172 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Income
Canada · Moderate
|
33 Participants
n=95 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
21 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
54 Participants
n=172 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Income
Canada · High
|
32 Participants
n=95 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
35 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
67 Participants
n=172 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Income
Canada · No answer
|
5 Participants
n=95 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
5 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
10 Participants
n=172 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Income
Canada · Unknown
|
1 Participants
n=95 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
1 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
2 Participants
n=172 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Income
United Kingdom · Low
|
14 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
5 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
19 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Income
United Kingdom · Moderate
|
33 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
28 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
61 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Income
United Kingdom · High
|
22 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
44 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
66 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Income
United Kingdom · No answer
|
8 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
8 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Income
United Kingdom · Unknown
|
0 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
United States · Low
|
28 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
9 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
37 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
United States · Moderate
|
39 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
14 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
53 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
United States · High
|
20 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
4 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
24 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
United States · No answer
|
0 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
United States · Unknown
|
0 Participants
n=87 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=27 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=114 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
Canada · Low
|
27 Participants
n=95 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
14 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
41 Participants
n=172 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
Canada · Moderate
|
48 Participants
n=95 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
25 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
73 Participants
n=172 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
Canada · High
|
19 Participants
n=95 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
36 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
55 Participants
n=172 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
Canada · No answer
|
0 Participants
n=95 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
1 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
1 Participants
n=172 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
Canada · Unknown
|
1 Participants
n=95 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
1 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
2 Participants
n=172 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
United Kingdom · Low
|
8 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
2 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
10 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
United Kingdom · Moderate
|
20 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
33 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
53 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
United Kingdom · High
|
49 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
42 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
91 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
United Kingdom · No answer
|
0 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
|
Education
United Kingdom · Unknown
|
0 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=77 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
0 Participants
n=154 Participants • Arms were summarized by country of residence where individuals completed the survey.
|
PRIMARY outcome
Timeframe: 1 dayPopulation: The study recruited 440 participants across three countries: United States: Exclusive cigarette smokers and dual users (cigarette + e-cigarette) Canada: Exclusive cigarette smokers and dual users United Kingdom: Exclusive cigarette smokers and dual users
Participants completed purchasing trials in an Experimental Tobacco Marketplace (ETM) with cigarettes increasing in price. Other product prices in the ETM depend on the experimental condition. The degree to which other nicotine/tobacco products substitute for conventional cigarettes as a function of novel product (nicotine vaping products, heated tobacco products, nicotine pouch products) prices was assessed. Participants completed the ETM task under four within-subject conditions: Control: All products at market price NVP (Nicotine Vaping Products): E-cigarettes at 50% market price NPP (Nicotine Pouches): Nicotine pouches at 50% market price HTP (Heated Tobacco Products): HTPs at 50% market price Within each condition, cigarette prices ascended across 5 trials: Trial Cigarette Price Multiplier 1. 0.5x market price 2. 1.0x market price (reference) 3. 2.0x market price 4. 4.0x market price 5. 8.0x market price Proportion of the budget spent on cigarettes
Outcome measures
| Measure |
Exclusive Cigarette Smokers
n=259 Participants
Exclusive cigarette smokers will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
Dual Cigarette/ Nicotine Vaping Product Users
n=181 Participants
Dual cigarette and nicotine vaping product users will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
|---|---|---|
|
Proportion of Budget Spent - CIGARETTES
Control - Trial 1 - 0.5 MP
|
89.9 percentage of budget spent
Standard Deviation 25.6
|
44.5 percentage of budget spent
Standard Deviation 36.0
|
|
Proportion of Budget Spent - CIGARETTES
Control - Trial 2 - 1 MP
|
87.3 percentage of budget spent
Standard Deviation 29.5
|
47.4 percentage of budget spent
Standard Deviation 35.3
|
|
Proportion of Budget Spent - CIGARETTES
Control - Trial 3 - 2 MP
|
76.1 percentage of budget spent
Standard Deviation 37.7
|
45.9 percentage of budget spent
Standard Deviation 36.1
|
|
Proportion of Budget Spent - CIGARETTES
Control - Trial 4 - 4 MP
|
66.5 percentage of budget spent
Standard Deviation 42.8
|
41.2 percentage of budget spent
Standard Deviation 36.1
|
|
Proportion of Budget Spent - CIGARETTES
Control - Trial 5 - 8 MP
|
58.1 percentage of budget spent
Standard Deviation 46.0
|
39.4 percentage of budget spent
Standard Deviation 36.9
|
|
Proportion of Budget Spent - CIGARETTES
NVP - Trial 1 - 0.5 MP
|
87.8 percentage of budget spent
Standard Deviation 28.3
|
47.6 percentage of budget spent
Standard Deviation 36.9
|
|
Proportion of Budget Spent - CIGARETTES
NVP - Trial 2 - 1 MP
|
87.9 percentage of budget spent
Standard Deviation 28.4
|
51.4 percentage of budget spent
Standard Deviation 36.7
|
|
Proportion of Budget Spent - CIGARETTES
NVP - Trial 3 - 2 MP
|
78.5 percentage of budget spent
Standard Deviation 36.3
|
50.9 percentage of budget spent
Standard Deviation 36.5
|
|
Proportion of Budget Spent - CIGARETTES
NVP - Trial 4 - 4 MP
|
68.9 percentage of budget spent
Standard Deviation 42.0
|
45.6 percentage of budget spent
Standard Deviation 37.4
|
|
Proportion of Budget Spent - CIGARETTES
NVP - Trial 5 - 8 MP
|
59.3 percentage of budget spent
Standard Deviation 45.6
|
42.9 percentage of budget spent
Standard Deviation 38.4
|
|
Proportion of Budget Spent - CIGARETTES
NPP - Trial 1 - 0.5 MP
|
89.4 percentage of budget spent
Standard Deviation 27.1
|
46.9 percentage of budget spent
Standard Deviation 36.9
|
|
Proportion of Budget Spent - CIGARETTES
NPP - Trial 2 - 1 MP
|
87.6 percentage of budget spent
Standard Deviation 29.2
|
50.7 percentage of budget spent
Standard Deviation 37.4
|
|
Proportion of Budget Spent - CIGARETTES
NPP - Trial 3 - 2 MP
|
77.0 percentage of budget spent
Standard Deviation 37.8
|
47.0 percentage of budget spent
Standard Deviation 37.5
|
|
Proportion of Budget Spent - CIGARETTES
NPP - Trial 4 - 4 MP
|
68.2 percentage of budget spent
Standard Deviation 42.0
|
41.1 percentage of budget spent
Standard Deviation 36.9
|
|
Proportion of Budget Spent - CIGARETTES
NPP - Trial 5 - 8 MP
|
59.5 percentage of budget spent
Standard Deviation 45.7
|
39.4 percentage of budget spent
Standard Deviation 37.7
|
|
Proportion of Budget Spent - CIGARETTES
HTP - Trial 1 - 0.5 MP
|
89.9 percentage of budget spent
Standard Deviation 26.1
|
44.1 percentage of budget spent
Standard Deviation 36.6
|
|
Proportion of Budget Spent - CIGARETTES
HTP - Trial 2 - 1 MP
|
88.5 percentage of budget spent
Standard Deviation 27.8
|
50.3 percentage of budget spent
Standard Deviation 37.0
|
|
Proportion of Budget Spent - CIGARETTES
HTP - Trial 3 - 2 MP
|
75.5 percentage of budget spent
Standard Deviation 38.0
|
48.3 percentage of budget spent
Standard Deviation 36.3
|
|
Proportion of Budget Spent - CIGARETTES
HTP - Trial 4 - 4 MP
|
67.2 percentage of budget spent
Standard Deviation 42.5
|
40.7 percentage of budget spent
Standard Deviation 36.6
|
|
Proportion of Budget Spent - CIGARETTES
HTP - Trial 5 - 8 MP
|
59.3 percentage of budget spent
Standard Deviation 45.3
|
41.1 percentage of budget spent
Standard Deviation 37.7
|
SECONDARY outcome
Timeframe: 1 dayParticipants completed the ETM task under four within-subject conditions: Control: All products at market price NVP (Nicotine Vaping Products): E-cigarettes at 50% market price NPP (Nicotine Pouches): Nicotine pouches at 50% market price HTP (Heated Tobacco Products): HTPs at 50% market price Within each condition, cigarette prices ascended across 5 trials: Trial Cigarette Price Multiplier 1. 0.5x market price 2. 1.0x market price (reference) 3. 2.0x market price 4. 4.0x market price 5. 8.0x market price Data are reported as the number of puffs purchased at each condition and cigarette trial price.
Outcome measures
| Measure |
Exclusive Cigarette Smokers
n=259 Participants
Exclusive cigarette smokers will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
Dual Cigarette/ Nicotine Vaping Product Users
n=181 Participants
Dual cigarette and nicotine vaping product users will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
|---|---|---|
|
Alternative Product Consumption - E-CIGARETTES
Condition: NVP - Trial 1 (Lowest cigarette price)
|
128.5 number of puffs purchased
Standard Deviation 56.6
|
828.3 number of puffs purchased
Standard Deviation 87.7
|
|
Alternative Product Consumption - E-CIGARETTES
Condition: NVP - Trial 5 (Highest cigarette price)
|
172.2 number of puffs purchased
Standard Deviation 34.5
|
1020.3 number of puffs purchased
Standard Deviation 121.5
|
|
Alternative Product Consumption - E-CIGARETTES
Condition: NPP - Trial 1 (Lowest cigarette price)
|
23.4 number of puffs purchased
Standard Deviation 6.8
|
554.1 number of puffs purchased
Standard Deviation 60.0
|
|
Alternative Product Consumption - E-CIGARETTES
Condition: Control - Trial 1 (Lowest cigarette price)
|
40.9 number of puffs purchased
Standard Deviation 13.0
|
553.4 number of puffs purchased
Standard Deviation 57.1
|
|
Alternative Product Consumption - E-CIGARETTES
Condition: Control - Trial 5 (Highest cigarette price)
|
105.1 number of puffs purchased
Standard Deviation 19.5
|
617.8 number of puffs purchased
Standard Deviation 59.0
|
|
Alternative Product Consumption - E-CIGARETTES
Condition: NPP - Trial 5 (Highest cigarette price)
|
111.0 number of puffs purchased
Standard Deviation 20.3
|
675.4 number of puffs purchased
Standard Deviation 68.5
|
|
Alternative Product Consumption - E-CIGARETTES
Condition: HTP - Trial 1 (Lowest cigarette price)
|
20.9 number of puffs purchased
Standard Deviation 4.7
|
551.3 number of puffs purchased
Standard Deviation 66.7
|
|
Alternative Product Consumption - E-CIGARETTES
Condition: HTP - Trial 5 (Highest cigarette price)
|
116.1 number of puffs purchased
Standard Deviation 22.7
|
629.7 number of puffs purchased
Standard Deviation 60.0
|
SECONDARY outcome
Timeframe: 1 dayParticipants completed the ETM task under four within-subject conditions: Control: All products at market price NVP (Nicotine Vaping Products): E-cigarettes at 50% market price NPP (Nicotine Pouches): Nicotine pouches at 50% market price HTP (Heated Tobacco Products): HTPs at 50% market price Within each condition, cigarette prices ascended across 5 trials: Trial Cigarette Price Multiplier 1. 0.5x market price 2. 1.0x market price (reference) 3. 2.0x market price 4. 4.0x market price 5. 8.0x market price Data is reported as the quantity purchased of HTP sticks at each condition and cigarette trial price.
Outcome measures
| Measure |
Exclusive Cigarette Smokers
n=259 Participants
Exclusive cigarette smokers will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
Dual Cigarette/ Nicotine Vaping Product Users
n=181 Participants
Dual cigarette and nicotine vaping product users will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
|---|---|---|
|
Alternative Product Consumption - HTP
Condition: Control - Trial 1 (Lowest cigarette price)
|
2.3 number of HTP sticks purchased
Standard Deviation 1.1
|
4.4 number of HTP sticks purchased
Standard Deviation 0.9
|
|
Alternative Product Consumption - HTP
Condition: Control - Trial 5 (Highest cigarette price)
|
9.5 number of HTP sticks purchased
Standard Deviation 2.2
|
4.9 number of HTP sticks purchased
Standard Deviation 1.1
|
|
Alternative Product Consumption - HTP
Condition: NVP - Trial 1 (Lowest cigarette price)
|
2.2 number of HTP sticks purchased
Standard Deviation 0.9
|
3.0 number of HTP sticks purchased
Standard Deviation 0.6
|
|
Alternative Product Consumption - HTP
Condition: NVP - Trial 5 (Highest cigarette price)
|
9.8 number of HTP sticks purchased
Standard Deviation 2.2
|
3.2 number of HTP sticks purchased
Standard Deviation 0.7
|
|
Alternative Product Consumption - HTP
Condition: NPP - Trial 1 (Lowest cigarette price)
|
1.5 number of HTP sticks purchased
Standard Deviation 0.7
|
2.2 number of HTP sticks purchased
Standard Deviation 0.4
|
|
Alternative Product Consumption - HTP
Condition: NPP - Trial 5 (Highest cigarette price)
|
10.2 number of HTP sticks purchased
Standard Deviation 2.2
|
4.4 number of HTP sticks purchased
Standard Deviation 1.0
|
|
Alternative Product Consumption - HTP
Condition: HTP - Trial 1 (Lowest cigarette price)
|
3.6 number of HTP sticks purchased
Standard Deviation 1.7
|
6.2 number of HTP sticks purchased
Standard Deviation 1.8
|
|
Alternative Product Consumption - HTP
Condition: HTP - Trial 5 (Highest cigarette price)
|
13.7 number of HTP sticks purchased
Standard Deviation 2.9
|
10.9 number of HTP sticks purchased
Standard Deviation 2.8
|
SECONDARY outcome
Timeframe: 1 dayParticipants completed the ETM task under four within-subject conditions: Control: All products at market price NVP (Nicotine Vaping Products): E-cigarettes at 50% market price NPP (Nicotine Pouches): Nicotine pouches at 50% market price HTP (Heated Tobacco Products): HTPs at 50% market price Within each condition, cigarette prices ascended across 5 trials: Trial Cigarette Price Multiplier 1. 0.5x market price 2. 1.0x market price (reference) 3. 2.0x market price 4. 4.0x market price 5. 8.0x market price Data are reported as the quantity of nicotine pouches purchased for each condition and cigarette trial price.
Outcome measures
| Measure |
Exclusive Cigarette Smokers
n=259 Participants
Exclusive cigarette smokers will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
Dual Cigarette/ Nicotine Vaping Product Users
n=181 Participants
Dual cigarette and nicotine vaping product users will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
|---|---|---|
|
Alternative Product Consumption - Nicotine Pouches
Condition: Control - Trial 1 (Lowest cigarette price)
|
0.1 quantity of pouches purchased
Standard Deviation 0.0
|
3.4 quantity of pouches purchased
Standard Deviation 0.6
|
|
Alternative Product Consumption - Nicotine Pouches
Condition: Control - Trial 5 (Highest cigarette price)
|
0.9 quantity of pouches purchased
Standard Deviation 0.4
|
4.6 quantity of pouches purchased
Standard Deviation 1.1
|
|
Alternative Product Consumption - Nicotine Pouches
Condition: NVP - Trial 1 (Lowest cigarette price)
|
0.5 quantity of pouches purchased
Standard Deviation 0.4
|
3.5 quantity of pouches purchased
Standard Deviation 0.7
|
|
Alternative Product Consumption - Nicotine Pouches
Condition: NVP - Trial 5 (Highest cigarette price)
|
2.1 quantity of pouches purchased
Standard Deviation 1.4
|
5.2 quantity of pouches purchased
Standard Deviation 1.1
|
|
Alternative Product Consumption - Nicotine Pouches
Condition: NPP - Trial 1 (Lowest cigarette price)
|
0.3 quantity of pouches purchased
Standard Deviation 0.2
|
3.6 quantity of pouches purchased
Standard Deviation 0.7
|
|
Alternative Product Consumption - Nicotine Pouches
Condition: NPP - Trial 5 (Highest cigarette price)
|
1.7 quantity of pouches purchased
Standard Deviation 0.6
|
8.0 quantity of pouches purchased
Standard Deviation 2.2
|
|
Alternative Product Consumption - Nicotine Pouches
Condition: HTP - Trial 1 (Lowest cigarette price)
|
0.3 quantity of pouches purchased
Standard Deviation 0.1
|
2.7 quantity of pouches purchased
Standard Deviation 0.5
|
|
Alternative Product Consumption - Nicotine Pouches
Condition: HTP - Trial 5 (Highest cigarette price)
|
1.3 quantity of pouches purchased
Standard Deviation 0.6
|
3.8 quantity of pouches purchased
Standard Deviation 0.7
|
SECONDARY outcome
Timeframe: 1 dayParticipants completed the ETM task under four within-subject conditions: Control: All products at market price NVP (Nicotine Vaping Products): E-cigarettes at 50% market price NPP (Nicotine Pouches): Nicotine pouches at 50% market price HTP (Heated Tobacco Products): HTPs at 50% market price Within each condition, cigarette prices ascended across 5 trials: Trial Cigarette Price Multiplier 1. 0.5x market price 2. 1.0x market price (reference) 3. 2.0x market price 4. 4.0x market price 5. 8.0x market price Data are reported as the quantity of NRT gums/lozenges purchased at each condition and cigarette trial price.
Outcome measures
| Measure |
Exclusive Cigarette Smokers
n=259 Participants
Exclusive cigarette smokers will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
Dual Cigarette/ Nicotine Vaping Product Users
n=181 Participants
Dual cigarette and nicotine vaping product users will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
|---|---|---|
|
Alternative Product Consumption - Nicotine Replacement Therapy
Condition: Control - Trial 1 (Lowest cigarette price)
|
0.6 units of gums/lozenges purchased
Standard Deviation 0.3
|
2.8 units of gums/lozenges purchased
Standard Deviation 0.6
|
|
Alternative Product Consumption - Nicotine Replacement Therapy
Condition: Control - Trial 5 (Highest cigarette price)
|
2.6 units of gums/lozenges purchased
Standard Deviation 0.6
|
4.2 units of gums/lozenges purchased
Standard Deviation 1.0
|
|
Alternative Product Consumption - Nicotine Replacement Therapy
Condition: NVP - Trial 1 (Lowest cigarette price)
|
0.4 units of gums/lozenges purchased
Standard Deviation 0.1
|
3.7 units of gums/lozenges purchased
Standard Deviation 1.0
|
|
Alternative Product Consumption - Nicotine Replacement Therapy
Condition: NVP - Trial 5 (Highest cigarette price)
|
3.1 units of gums/lozenges purchased
Standard Deviation 0.8
|
3.1 units of gums/lozenges purchased
Standard Deviation 0.6
|
|
Alternative Product Consumption - Nicotine Replacement Therapy
Condition: NPP - Trial 1 (Lowest cigarette price)
|
1.0 units of gums/lozenges purchased
Standard Deviation 0.3
|
2.9 units of gums/lozenges purchased
Standard Deviation 0.6
|
|
Alternative Product Consumption - Nicotine Replacement Therapy
Condition: NPP - Trial 5 (Highest cigarette price)
|
3.9 units of gums/lozenges purchased
Standard Deviation 1.4
|
3.5 units of gums/lozenges purchased
Standard Deviation 0.7
|
|
Alternative Product Consumption - Nicotine Replacement Therapy
Condition: HTP - Trial 1 (Lowest cigarette price)
|
0.4 units of gums/lozenges purchased
Standard Deviation 0.2
|
3.3 units of gums/lozenges purchased
Standard Deviation 0.7
|
|
Alternative Product Consumption - Nicotine Replacement Therapy
Condition: HTP - Trial 5 (Highest cigarette price)
|
2.2 units of gums/lozenges purchased
Standard Deviation 0.5
|
3.2 units of gums/lozenges purchased
Standard Deviation 0.7
|
SECONDARY outcome
Timeframe: 1 dayParticipants completed the ETM task under four within-subject conditions: Control: All products at market price NVP (Nicotine Vaping Products): E-cigarettes at 50% market price NPP (Nicotine Pouches): Nicotine pouches at 50% market price HTP (Heated Tobacco Products): HTPs at 50% market price Within each condition, cigarette prices ascended across 5 trials: Trial Cigarette Price Multiplier 1. 0.5x market price 2. 1.0x market price (reference) 3. 2.0x market price 4. 4.0x market price 5. 8.0x market price Data are reported as the quantity of SNUS/DIP (oral tobacco products) purchased for each condition and cigarette trial price.
Outcome measures
| Measure |
Exclusive Cigarette Smokers
n=259 Participants
Exclusive cigarette smokers will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
Dual Cigarette/ Nicotine Vaping Product Users
n=181 Participants
Dual cigarette and nicotine vaping product users will be recruited and will be exposed to all of the conditions described in the intervention section.
All nicotine/ tobacco products at market price: Nicotine/tobacco products available in the Experimental Tobacco Marketplace at market price. Note that all participants will complete all the specified conditions.
Nicotine vaping products at 1/2 market price: Availability of nicotine vaping products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Heated tobacco products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
Nicotine pouch products at 1/2 market price.: Availability of heated tobacco products in the Experimental Tobacco Marketplace at 1/2 market price. Other nicotine/tobacco products at market price. Note that all participants will complete all the specified conditions.
|
|---|---|---|
|
Alternative Product Consumption - Oral Tobacco Products
Condition: Control - Trial 1 (Lowest cigarette price)
|
0.1 units of snus/dip purchased
Standard Deviation 0.1
|
1.7 units of snus/dip purchased
Standard Deviation 0.5
|
|
Alternative Product Consumption - Oral Tobacco Products
Condition: Control - Trial 5 (Highest cigarette price)
|
0.4 units of snus/dip purchased
Standard Deviation 0.2
|
1.3 units of snus/dip purchased
Standard Deviation 0.2
|
|
Alternative Product Consumption - Oral Tobacco Products
Condition: NVP - Trial 1 (Lowest cigarette price)
|
0.1 units of snus/dip purchased
Standard Deviation 0.0
|
1.9 units of snus/dip purchased
Standard Deviation 0.4
|
|
Alternative Product Consumption - Oral Tobacco Products
Condition: NVP - Trial 5 (Highest cigarette price)
|
0.5 units of snus/dip purchased
Standard Deviation 0.2
|
1.7 units of snus/dip purchased
Standard Deviation 0.4
|
|
Alternative Product Consumption - Oral Tobacco Products
Condition: NPP - Trial 1 (Lowest cigarette price)
|
0.2 units of snus/dip purchased
Standard Deviation 0.1
|
1.2 units of snus/dip purchased
Standard Deviation 0.2
|
|
Alternative Product Consumption - Oral Tobacco Products
Condition: NPP - Trial 5 (Highest cigarette price)
|
0.5 units of snus/dip purchased
Standard Deviation 0.2
|
1.1 units of snus/dip purchased
Standard Deviation 0.2
|
|
Alternative Product Consumption - Oral Tobacco Products
Condition: HTP - Trial 1 (Lowest cigarette price)
|
0.0 units of snus/dip purchased
Standard Deviation 0.0
|
2.1 units of snus/dip purchased
Standard Deviation 0.5
|
|
Alternative Product Consumption - Oral Tobacco Products
Condition: HTP - Trial 5 (Highest cigarette price)
|
0.7 units of snus/dip purchased
Standard Deviation 0.4
|
1.1 units of snus/dip purchased
Standard Deviation 0.2
|
Adverse Events
Exclusive Cigarette Smokers
Serious events: 0 serious events
Other events: 0 other events
Deaths: 0 deaths
Dual Cigarette/ Nicotine Vaping Product Users
Serious events: 0 serious events
Other events: 0 other events
Deaths: 0 deaths
Serious adverse events
Adverse event data not reported
Other adverse events
Adverse event data not reported
Additional Information
Roberta Freitas-Lemos
Virginia Polytechnic Institute and State University
Phone: 540-526-2016
Email: [email protected]
Results disclosure agreements
- Principal investigator is a sponsor employee
- Publication restrictions are in place