Trial Outcomes & Findings for QuitBet Phase II: A Digital Social Game That Pays You to Stop Smoking (NCT NCT05075213)

NCT ID: NCT05075213

Last Updated: 2026-02-27

Results Overview

At 6 month follow-up, participant reported no smoking during the past 7 days (survey question: "Have you smoked a cigarette, even just a puff, during the past 7 days?" with answer choices of "yes" or "no" - participant responded "no").

Recruitment status

COMPLETED

Study phase

NA

Target enrollment

245 participants

Primary outcome timeframe

6 months after the start date of their first QuitBet game

Results posted on

2026-02-27

Participant Flow

Unit of analysis: Cohorts (games)

Participant milestones

Participant milestones
Measure
QuitBet
QuitBet is a 28-day quit smoking game delivered via a smartphone app that includes contingency management in the form of a deposit contract, integrated exhaled breath carbon monoxide (CO) testing, a social feed on which "players" can post messages, and a "game board" that displays players' status (i.e., progress toward "winning"). A game host will post educational information about smoking cessation and moderate participant discussions. Participants will deposit ("bet") $30 of their own money at the start of the game. Participants who submit a CO test that is under 7ppm (indicating no smoking) on at least 24 of the 26 days between day 3-28 will be declared winners and split the total pot of deposits. All participants who submit at least 21 CO tests, regardless of result, will be entered into a raffle to win a $75 prize.
QuitBet-NS (no Social Elements)
QuitBet-NS will include the deposit contract and integrated CO testing with identical rules to QuitBet for being a winner, the $75 raffle for submitting at least 21 CO tests, a display of the participant's daily CO test results that is updated in real time, and a game feed on which only the game host has the ability to post. Players will not be able to post on this feed or respond to the host's posts. At the beginning of the game, the host will post limited information, including a list of smoking cessation resources. QuitBet-NS will NOT include the social feed, leaderboard, or any other social features. contingency management (deposit contract): Participants will deposit $30 of their own money to play QuitBet. Participants will submit a CO test once per day between the hours of noon and 11:59pm. Participants whose CO test is 6ppm or lower (indicating no smoking) on at least 24 of 26 days between day 3-28 of the game will be declared winners and split the pot of deposited money. Participants who submit at least 21 CO tests, regardless of the result, will be entered into a raffle to win a prize worth $75. smoking cessation resource list: Participants will have access to a list of smoking cessation resources
Overall Study
STARTED
109 7
136 7
Overall Study
COMPLETED
51 7
74 7
Overall Study
NOT COMPLETED
58 0
62 0

Reasons for withdrawal

Withdrawal data not reported

Baseline Characteristics

QuitBet Phase II: A Digital Social Game That Pays You to Stop Smoking

Baseline characteristics by cohort

Baseline characteristics by cohort
Measure
QuitBet
n=7 Cohorts (games)
QuitBet is a 28-day quit smoking game delivered via a smartphone app that includes contingency management in the form of a deposit contract, integrated exhaled breath carbon monoxide (CO) testing, a social feed on which "players" can post messages, and a "game board" that displays players' status (i.e., progress toward "winning"). A game host will post educational information about smoking cessation and moderate participant discussions. Participants will deposit ("bet") $30 of their own money at the start of the game. Participants who submit a CO test that is under 7ppm (indicating no smoking) on at least 24 of the 26 days between day 3-28 will be declared winners and split the total pot of deposits. All participants who submit at least 21 CO tests, regardless of result, will be entered into a raffle to win a $75 prize.
QuitBet-NS (no Social Elements)
n=7 Cohorts (games)
QuitBet-NS will include the deposit contract and integrated CO testing with identical rules to QuitBet for being a winner, the $75 raffle for submitting at least 21 CO tests, a display of the participant's daily CO test results that is updated in real time, and a game feed on which only the game host has the ability to post. Players will not be able to post on this feed or respond to the host's posts. At the beginning of the game, the host will post limited information, including a list of smoking cessation resources. QuitBet-NS will NOT include the social feed, leaderboard, or any other social features.
Total
n=14 Cohorts (games)
Total of all reporting groups
Age, Continuous
44.2 years
STANDARD_DEVIATION 13.5 • n=24 Participants
45.4 years
STANDARD_DEVIATION 11.4 • n=20 Participants
44.9 years
STANDARD_DEVIATION 12.4 • n=40 Participants
Sex/Gender, Customized
Gender · Male
31 Participants
n=24 Participants
42 Participants
n=20 Participants
73 Participants
n=40 Participants
Sex/Gender, Customized
Gender · Female
77 Participants
n=24 Participants
91 Participants
n=20 Participants
168 Participants
n=40 Participants
Sex/Gender, Customized
Gender · Non-binary
1 Participants
n=24 Participants
1 Participants
n=20 Participants
2 Participants
n=40 Participants
Sex/Gender, Customized
Gender · Unknown
0 Participants
n=24 Participants
2 Participants
n=20 Participants
2 Participants
n=40 Participants
Race (NIH/OMB)
American Indian or Alaska Native
1 Participants
n=24 Participants
3 Participants
n=20 Participants
4 Participants
n=40 Participants
Race (NIH/OMB)
Asian
4 Participants
n=24 Participants
5 Participants
n=20 Participants
9 Participants
n=40 Participants
Race (NIH/OMB)
Native Hawaiian or Other Pacific Islander
2 Participants
n=24 Participants
0 Participants
n=20 Participants
2 Participants
n=40 Participants
Race (NIH/OMB)
Black or African American
8 Participants
n=24 Participants
11 Participants
n=20 Participants
19 Participants
n=40 Participants
Race (NIH/OMB)
White
88 Participants
n=24 Participants
108 Participants
n=20 Participants
196 Participants
n=40 Participants
Race (NIH/OMB)
More than one race
6 Participants
n=24 Participants
5 Participants
n=20 Participants
11 Participants
n=40 Participants
Race (NIH/OMB)
Unknown or Not Reported
0 Participants
n=24 Participants
4 Participants
n=20 Participants
4 Participants
n=40 Participants
Ethnicity (NIH/OMB)
Hispanic or Latino
9 Participants
n=24 Participants
9 Participants
n=20 Participants
18 Participants
n=40 Participants
Ethnicity (NIH/OMB)
Not Hispanic or Latino
100 Participants
n=24 Participants
124 Participants
n=20 Participants
224 Participants
n=40 Participants
Ethnicity (NIH/OMB)
Unknown or Not Reported
0 Participants
n=24 Participants
3 Participants
n=20 Participants
3 Participants
n=40 Participants
Region of Enrollment
United States
109 participants
n=24 Participants
136 participants
n=20 Participants
245 participants
n=40 Participants
Cigarettes smoked per day
12.9 cigarettes per day
STANDARD_DEVIATION 7.0 • n=24 Participants
14.1 cigarettes per day
STANDARD_DEVIATION 3.9 • n=20 Participants
13.5 cigarettes per day
STANDARD_DEVIATION 7.6 • n=40 Participants

PRIMARY outcome

Timeframe: 6 months after the start date of their first QuitBet game

At 6 month follow-up, participant reported no smoking during the past 7 days (survey question: "Have you smoked a cigarette, even just a puff, during the past 7 days?" with answer choices of "yes" or "no" - participant responded "no").

Outcome measures

Outcome measures
Measure
QuitBet
n=109 Participants
QuitBet is a 28-day quit smoking game delivered via a smartphone app that includes contingency management in the form of a deposit contract, integrated exhaled breath carbon monoxide (CO) testing, a social feed on which "players" can post messages, and a "game board" that displays players' status (i.e., progress toward "winning"). A game host will post educational information about smoking cessation and moderate participant discussions. Participants will deposit ("bet") $30 of their own money at the start of the game. Participants who submit a CO test that is under 7ppm (indicating no smoking) on at least 24 of the 26 days between day 3-28 will be declared winners and split the total pot of deposits. All participants who submit at least 21 CO tests, regardless of result, will be entered into a raffle to win a $75 prize.
QuitBet-NS (no Social Elements)
n=136 Participants
QuitBet-NS will include the deposit contract and integrated CO testing with identical rules to QuitBet for being a winner, the $75 raffle for submitting at least 21 CO tests, a display of the participant's daily CO test results that is updated in real time, and a game feed on which only the game host has the ability to post. Players will not be able to post on this feed or respond to the host's posts. At the beginning of the game, the host will post limited information, including a list of smoking cessation resources. QuitBet-NS will NOT include the social feed, leaderboard, or any other social features. contingency management (deposit contract): Participants will deposit $30 of their own money to play QuitBet. Participants will submit a CO test once per day between the hours of noon and 11:59pm. Participants whose CO test is 6ppm or lower (indicating no smoking) on at least 24 of 26 days between day 3-28 of the game will be declared winners and split the pot of deposited money. Participants who submit at least 21 CO tests, regardless of the result, will be entered into a raffle to win a prize worth $75. smoking cessation resource list: Participants will have access to a list of smoking cessation resources
Number of Participants Who Reported no Cigarette Smoking During the Past 7 Days
30 Participants
35 Participants

SECONDARY outcome

Timeframe: 4 weeks after the start date of their first QuitBet game (end of game), when they were given the option to join a second game

Number of participants who chose to play a second QuitBet game

Outcome measures

Outcome measures
Measure
QuitBet
n=109 Participants
QuitBet is a 28-day quit smoking game delivered via a smartphone app that includes contingency management in the form of a deposit contract, integrated exhaled breath carbon monoxide (CO) testing, a social feed on which "players" can post messages, and a "game board" that displays players' status (i.e., progress toward "winning"). A game host will post educational information about smoking cessation and moderate participant discussions. Participants will deposit ("bet") $30 of their own money at the start of the game. Participants who submit a CO test that is under 7ppm (indicating no smoking) on at least 24 of the 26 days between day 3-28 will be declared winners and split the total pot of deposits. All participants who submit at least 21 CO tests, regardless of result, will be entered into a raffle to win a $75 prize.
QuitBet-NS (no Social Elements)
n=136 Participants
QuitBet-NS will include the deposit contract and integrated CO testing with identical rules to QuitBet for being a winner, the $75 raffle for submitting at least 21 CO tests, a display of the participant's daily CO test results that is updated in real time, and a game feed on which only the game host has the ability to post. Players will not be able to post on this feed or respond to the host's posts. At the beginning of the game, the host will post limited information, including a list of smoking cessation resources. QuitBet-NS will NOT include the social feed, leaderboard, or any other social features. contingency management (deposit contract): Participants will deposit $30 of their own money to play QuitBet. Participants will submit a CO test once per day between the hours of noon and 11:59pm. Participants whose CO test is 6ppm or lower (indicating no smoking) on at least 24 of 26 days between day 3-28 of the game will be declared winners and split the pot of deposited money. Participants who submit at least 21 CO tests, regardless of the result, will be entered into a raffle to win a prize worth $75. smoking cessation resource list: Participants will have access to a list of smoking cessation resources
Number of Participants Who Choose to Play a Second Game
19 Participants
34 Participants

SECONDARY outcome

Timeframe: 6 months after the start of their first QuitBet game

At 6 month follow up, the number of cigarettes the participant reported smoking during the previous 7 days (survey respondents only). In the 6 month follow-up survey, participants were first asked "Have you smoked a cigarette, even just a puff, during the past 7 days?" (yes/no answer choice). Participants who answered "no" were counted as smoking 0 cigarettes in this analysis. Participants who answered "yes" were then asked to report how many cigarettes they smoked on each day during the past week (day 1 being this day last week, day 2, day 3, day 4, day 5, day 6, day 7 being yesterday). The average of the 7 days was used in this analysis.

Outcome measures

Outcome measures
Measure
QuitBet
n=51 Participants
QuitBet is a 28-day quit smoking game delivered via a smartphone app that includes contingency management in the form of a deposit contract, integrated exhaled breath carbon monoxide (CO) testing, a social feed on which "players" can post messages, and a "game board" that displays players' status (i.e., progress toward "winning"). A game host will post educational information about smoking cessation and moderate participant discussions. Participants will deposit ("bet") $30 of their own money at the start of the game. Participants who submit a CO test that is under 7ppm (indicating no smoking) on at least 24 of the 26 days between day 3-28 will be declared winners and split the total pot of deposits. All participants who submit at least 21 CO tests, regardless of result, will be entered into a raffle to win a $75 prize.
QuitBet-NS (no Social Elements)
n=74 Participants
QuitBet-NS will include the deposit contract and integrated CO testing with identical rules to QuitBet for being a winner, the $75 raffle for submitting at least 21 CO tests, a display of the participant's daily CO test results that is updated in real time, and a game feed on which only the game host has the ability to post. Players will not be able to post on this feed or respond to the host's posts. At the beginning of the game, the host will post limited information, including a list of smoking cessation resources. QuitBet-NS will NOT include the social feed, leaderboard, or any other social features. contingency management (deposit contract): Participants will deposit $30 of their own money to play QuitBet. Participants will submit a CO test once per day between the hours of noon and 11:59pm. Participants whose CO test is 6ppm or lower (indicating no smoking) on at least 24 of 26 days between day 3-28 of the game will be declared winners and split the pot of deposited money. Participants who submit at least 21 CO tests, regardless of the result, will be entered into a raffle to win a prize worth $75. smoking cessation resource list: Participants will have access to a list of smoking cessation resources
Cigarettes Per Day During the Past 7 Days
4.15 Cigarettes smoked in the past 7 days
Standard Deviation 6.63
3.25 Cigarettes smoked in the past 7 days
Standard Deviation 5.93

SECONDARY outcome

Timeframe: 6 month period beginning with the start of their first QuitBet game

Number of participants who reported use of any smoking cessation medication (including any form of nicotine replacement therapy, buproprion, or varencline) at any time during their participation in the study, from the start of their first QuitBet game until the last follow-up 6 months later

Outcome measures

Outcome measures
Measure
QuitBet
n=109 Participants
QuitBet is a 28-day quit smoking game delivered via a smartphone app that includes contingency management in the form of a deposit contract, integrated exhaled breath carbon monoxide (CO) testing, a social feed on which "players" can post messages, and a "game board" that displays players' status (i.e., progress toward "winning"). A game host will post educational information about smoking cessation and moderate participant discussions. Participants will deposit ("bet") $30 of their own money at the start of the game. Participants who submit a CO test that is under 7ppm (indicating no smoking) on at least 24 of the 26 days between day 3-28 will be declared winners and split the total pot of deposits. All participants who submit at least 21 CO tests, regardless of result, will be entered into a raffle to win a $75 prize.
QuitBet-NS (no Social Elements)
n=134 Participants
QuitBet-NS will include the deposit contract and integrated CO testing with identical rules to QuitBet for being a winner, the $75 raffle for submitting at least 21 CO tests, a display of the participant's daily CO test results that is updated in real time, and a game feed on which only the game host has the ability to post. Players will not be able to post on this feed or respond to the host's posts. At the beginning of the game, the host will post limited information, including a list of smoking cessation resources. QuitBet-NS will NOT include the social feed, leaderboard, or any other social features. contingency management (deposit contract): Participants will deposit $30 of their own money to play QuitBet. Participants will submit a CO test once per day between the hours of noon and 11:59pm. Participants whose CO test is 6ppm or lower (indicating no smoking) on at least 24 of 26 days between day 3-28 of the game will be declared winners and split the pot of deposited money. Participants who submit at least 21 CO tests, regardless of the result, will be entered into a raffle to win a prize worth $75. smoking cessation resource list: Participants will have access to a list of smoking cessation resources
Number of Participants Who Used Smoking Cessation Medication
35 Participants
44 Participants

Adverse Events

QuitBet

Serious events: 0 serious events
Other events: 0 other events
Deaths: 0 deaths

QuitBet-NS (no Social Elements)

Serious events: 1 serious events
Other events: 0 other events
Deaths: 0 deaths

Serious adverse events

Serious adverse events
Measure
QuitBet
n=109 participants at risk
QuitBet is a 28-day quit smoking game delivered via a smartphone app that includes contingency management in the form of a deposit contract, integrated exhaled breath carbon monoxide (CO) testing, a social feed on which "players" can post messages, and a "game board" that displays players' status (i.e., progress toward "winning"). A game host will post educational information about smoking cessation and moderate participant discussions. Participants will deposit ("bet") $30 of their own money at the start of the game. Participants who submit a CO test that is under 7ppm (indicating no smoking) on at least 24 of the 26 days between day 3-28 will be declared winners and split the total pot of deposits. All participants who submit at least 21 CO tests, regardless of result, will be entered into a raffle to win a $75 prize.
QuitBet-NS (no Social Elements)
n=136 participants at risk
QuitBet-NS will include the deposit contract and integrated CO testing with identical rules to QuitBet for being a winner, the $75 raffle for submitting at least 21 CO tests, a display of the participant's daily CO test results that is updated in real time, and a game feed on which only the game host has the ability to post. Players will not be able to post on this feed or respond to the host's posts. At the beginning of the game, the host will post limited information, including a list of smoking cessation resources. QuitBet-NS will NOT include the social feed, leaderboard, or any other social features. contingency management (deposit contract): Participants will deposit $30 of their own money to play QuitBet. Participants will submit a CO test once per day between the hours of noon and 11:59pm. Participants whose CO test is 6ppm or lower (indicating no smoking) on at least 24 of 26 days between day 3-28 of the game will be declared winners and split the pot of deposited money. Participants who submit at least 21 CO tests, regardless of the result, will be entered into a raffle to win a prize worth $75. smoking cessation resource list: Participants will have access to a list of smoking cessation resources
Surgical and medical procedures
hospitalization
0.00%
0/109 • From enrollment until the end of follow-up (6 months)
We did not anticipate any deaths, serious adverse events, or other adverse events in this study. No deaths occurred to our knowledge and no participants reported any adverse events attributable to the study intervention.
0.74%
1/136 • From enrollment until the end of follow-up (6 months)
We did not anticipate any deaths, serious adverse events, or other adverse events in this study. No deaths occurred to our knowledge and no participants reported any adverse events attributable to the study intervention.

Other adverse events

Adverse event data not reported

Additional Information

Erika Bloom

WayBetter

Phone: 4013783586

Results disclosure agreements

  • Principal investigator is a sponsor employee
  • Publication restrictions are in place