Trial Outcomes & Findings for Menthol and Mint Experimental Tobacco Marketplace (ETM) Study (NCT NCT04879225)

14 participants screen failed prior to enrolling.

Menthol and Mint Experimental Tobacco Marketplace (ETM) Study

Total amount of non-menthol cigarettes purchased when menthol cigarettes are not available.

Total amount of non-menthol cigarettes purchased when menthol cigarettes are not available.

Total amount of non-menthol cigarettes purchased when menthol cigarettes are not available.

Total amount of non-menthol cigarettes purchased when menthol cigarettes are not available.

Total amount of e-liquid purchased when menthol cigarettes are not available.

Total amount purchased when menthol cigarettes are not available according to race

Total amount of tobacco e-liquid purchased when menthol cigarettes are not available according to race.

Total amount of menthol e-liquid purchased when menthol cigarettes are not available according to race.

Total amount of mint e-liquid purchased when menthol cigarettes are not available according to race.

Total amount of dessert/fruit e-liquid purchased when menthol cigarettes are not available according to race.

Qualitative interviews will be conducted and then analyzed in an effort to learn common themes or trends among the participants specific to various tobacco and nicotine products.

This is a measure of the perceived addictive potential and other health risks associated with cigarettes, e-cigarettes and nicotine gum. Scale 1-10 (1=very low risk of disease and 10=very high risk of disease). Each item/question has a score of 1-10. There are 14 different items in this questionnaire and each item will be evaluated independently.

This scale measures the participant's experience while using cigarettes, nicotine gum, or vaping devices. Each of the three products will include 13 items with a total score range of 13-91 for each of the three products. A higher score denotes more enjoyment from the product.

This is a 15-item self-reported scale to evaluate the effects of smoking cessation and withdrawal symptoms. This scale is important because it allows the researchers to understand the experience of the participant throughout the study while using various tobacco products. The study team will use 7/15 items from this scale each ranging in score from 1-5. Total score range for the questionnaire would be 7-35 with higher score denoting more severe symptoms.

This scale measures the person's urge to smoke throughout the study while potentially using various tobacco and nicotine products. This questionnaire consists of 10 items each ranging from 1-7. Total score range for the entire questionnaire is 10-70. A higher score denotes greater urge.

A visual analog scale assessing interest in use of various tobacco and nicotine products. Each item has a score from 0-100. This scale ranges from no interest (0) to very interested (100). The total questionnaire has 9 items that will be evaluated independently. The study team is looking at the following: 1. Preferred cigarette brand 2. Any other cigarette brand 3. A cigarette brand with 95% less nicotine 4. I Quit Ordinary Smoking (IQOS) Heat-Not-Burn Device 5. Juice Universal Serial Bus Lighting (JUUL) Vaping Device 6. Zyn Nicotine Pouches 7. NicoDerm Nicotine Patch 8. Nicorette Nicotine Lozenge 9. Nicorette Nicotine Gum

A visual analog scale assessing interest in use of various tobacco and nicotine products. This questionnaire will assess support for various tobacco control policies, including banning menthol flavoring in cigarettes and e-cigarettes. Each of the 14 items has a score of 1-3. 1 means the subject is supportive of the policy, 2 means subject is opposed. 3 indicates that the subject does not know. Each of the 14 items will be evaluated independently from one another.